Saturday, February 17, 2007


Maui's Having a Whale of a Celebration

Today is Whale Day on Maui with TWO events taking place, one in South Maui and one in West Maui. Everyone is turning out to celebrate Maui's cetaceans (whales and dolphins) through multiple activities.

In South Maui the Great Maui Whale Festival began on Feb. 10th and ends on Feb. 24th, but today is the big party which includes a Parade of Whales in Kihei and prizes in several categories including "Best Individual Interpretation of the Parade Theme," "Best Group Interpretation of the Parade Theme,", "Best Overall Act or Performance," "Best Musical Act," and "Cutest Keiki." (For those of you who don't know, keiki means child.) There will also be a free concert with some of Hawaii's most popular performers including the Barefoot Natives, John Cruz, Amy Hanaiali'i Gilliom, Halau Hula O Wehiwehi 'O Leilehua with Keaolani, O-shen, George Kahumoku Jr., Raiatea Helm and Hawaiian Prime Time. And of course--there will be the requisite craft fair, children's carnival, food booths, a Rubber Ducky race, a stargazing sunset whale cruise, and information booths about the whales. This event is a benefit for marine education programs for Maui's schoolchildren.

And on the end other of Maui in Kapalua, the Whale Quest Kapalua began on Feb. 16th and will extend through the 18th with educational lectures by world-renown researchers, writers and photographers, art and photo exhibits, a charity golf tournament, and morning whale watch boat trips.

Whales are big business on Maui bringing in lots of whale-watching tourists and revenue. Beside this mundane fact, the Humpback Whales which migrate to our warm waters every year from the cold northern waters to mate and calve are beloved by all! A whale captivates everyone who sees one, and an instant love affair with whales is ignited through this meeting and experience. It is really something when you consider Maui used to be THE whaling capital of the Pacific, but look what's happened in such a short period of time--instead of killing whales, we're celebrating whales!

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I attended the Whale Day event by volunteering my time at the Keiki booths. They had water slides and dunking booths. It was sooooo fun to see the community get together and it looked like people were having a blast!

All for a good cause too!
Our company, Whale Tails Tortilla Chips, donated cases of our organic tortilla chip, seasonsed with Alaea Hawaiian Sea Salt, and uniquely shaped like a Whale's Tail to the Whale Quest event. Ocean conservation is our passion and our responsibility (10%of our proceeds go to marine conservation). My Wife and I have attended the Maui Whale Festival several times and it so great to see the focus placed on saving these magnificent mammals.
An Ocean of Thanks,
Ric and Terry
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